Social psychologists suggest that we begin to
form enduring first impressions within the first
6 to 12 seconds of meeting someone. These impressions
are based primarily on physical appearance. Studies
indicate that a positive physical appearance is
often associated with similar characteristics
such as professionalism, intelligence, organization
A professional image is a powerful business tool.
You have most likely spent a great deal of time
and energy perfecting your job-related skills
and knowledge. Consider the benefit of devoting
a similar effort to your personal image. If you
fail to project confidence and professionalism
the message you wish to deliver may be lost or
obscured. If your message is not heard then both
you and your organization may suffer.